Posts by Anna King

The latest startup and SME news and opinions from Superscript.
05 January 20
5 minute read

Getting your head around early stage funding

Incubators, Accelerators, Angels, Venture Capital - what are they, when should you turn to them and when?

18 July 19
4 minute read

Private equity vs venture capital

While PE and VC are similar, they are aimed at businesses at very different stages in their lifecycles.

Startups 101 / 
Investment / 
11 July 19
4 minute read

How startup valuation works

The value of your startup is something you’re going to need at least a vague idea of when seeking investment.

Startups 101 / 
Investment / 
08 July 19
3 minute read

Venture capital: pros and cons

While VC investment may be perfect for some businesses, the trade-off may prove too high for others. Find out if it's right for you.

04 July 19
4 minute read

Four basic marketing strategies for startups

Learn the basic marketing strategies which can get your brand trending on low budget.

28 May 19
3 minute read

What do startup incubators do?

Incubator programmes can make all the difference in the early stages of a startup’s existence.

23 May 19
3 minute read

Why is cybersecurity important?

Investing in cybersecurity technology, processes and training is vital for a small business. Here's why.