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What kind of boss would you be? Quiet but effective, or loud and proud? Take the quiz below to find out what kind of boss you’d make.

Take the quiz

We wanted to explore the human impact of working for yourself during lockdown. So, we surveyed over 2,000 self-employed people to understand how it feels to be your own boss at this moment in time. Check out the key insights we discovered:

Dominant frame of mind for the self-employed during lockdown:

Dominant frame of mind for the self-employed during lockdown graph

How the self-employed are feeling about the future:

How the self-employed are feeling about the future graph

Work/life balance:


Agree they enjoy what they do so much, that they don’t see it as work.


Agree that they do not think about work/life balance, as work is just as important as socialising.

What gives you the biggest satisfaction at work:

60% Positive customer feedback
60% Knowing you have provided a good service for customers
33% Winning a new client
19% Hitting big financial milestones (e.g. first time revenue becomes six figures, or you move into profitability)
15% The recognition I receive in the community or in the media for the brand that I am building
12% Taking a big business gamble/risk that pays off
8% When you 'officially' launch the brand
7% Recruiting employees or business partners
7% None of the above

Greatest motivations for becoming self employed:

27% Greater control over my schedule
19% The satisfaction of building something myself
17% Following my passion
12% The potential to earn more money
11% Less external pressure from others
5% I can upskill and learn new things much more quickly

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