Superscript teams with Amazon Business

Customisable business insurance
29 September 2021
2 minute read

We're super pleased to announce that we’ve teamed up with Amazon Business, the B2B marketplace, to provide tailored insurance for micro and small businesses as well as sole traders through Business Prime – the membership programme of Amazon Business.

What does this partnership mean?

The partnership is a significant step for Business Prime as it looks to further enhance the value of the membership for UK customers as SMEs emerge from lockdown. It's achieving this by providing access to best-in-class tools and services that businesses need to run their operations smoothly and catering to changing needs of UK SMEs following the pandemic. One such crucial service is business insurance.

Research by McKinsey found that the importance of online insurance provisions grew more than any other factor for SMEs during lockdown, while Deloitte found that 60%+ of SMEs prefer sourcing insurance from a trusted provider that is affiliated to their business community. Flexibility is also front of mind for many more SMEs now, with nearly half saying they specifically want cover they can change throughout the year.

Superscript joins fellow benefit providers on Business Prime UK, such as Sage (cloud accounting), McAfee (SMB digital security) and Compleat (invoice automation).

Of the partnership, CEO of Superscript Cameron Shearer said:

“This partnership is a huge step in the evolution of business insurance. The industry needs to bridge the divide between insurers and customers by providing a quick, smooth buying process that is customer-centric. This means digital-first, flexible and monthly.

We are therefore delighted to partner with Amazon Business to provide this much needed service for SMEs, and to stand alongside leading tech companies that understand what SMEs need.

Molly Dobson, Country Manager for Amazon Business UK & Ireland, said:

"From its inception, Amazon Business has provided business buyers with access to the familiar shopping experience while helping overcome challenges such as purchase workflows, payments, reconciliation and much more.

As businesses come out of the pandemic and gradually resume normalcy, we want customers to have the best tools to run their business. We believe Superscript offering its SME insurance products to Business Prime is another example of how this programme provides value and benefits to members.”

How does it work?

Business Prime members will be able to purchase the insurance cover that most suits their business requirements best, including public liability insurance, employers' liability insurance, professional indemnity insurance, cyber insurance, directors' and officers' insurance and office contents & equipment insurance.

From the member section, Business Prime users will be able to log in to Superscript using their Amazon account and start their instant quote journey; the simple online journey means they will receive customised insurance in under ten minutes.

There's no big commitments, only a monthly subscription, discounted specially for as long as they are Business Prime members.

If your business sell products on Amazon Marketplace, either in the UK or North America, then Superscript's new online retailer product meets and exceeds Amazon's insurance requirements, meaning you can be confident that you'll have the coverage you need.

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