Online retailer insurance

Flexible monthly subscription cover for e-commerce platforms, online retailers and businesses that sell their products online.

Bespoke insurance for your business

per month

What insurance do e-commerce businesses need?

Our range of covers for e-commerce businesses offers advanced level of protection for your online operations as well as your team, your products and office contents, your liability to clients and suppliers.

  • Pay monthly
  • Change your cover anytime
  • Make changes without fees
  • Instant documents

Set up your business insurance in less than 10 minutes

Change or cancel it at any time.

Why should you consider insurance for your e-commerce business?


Cyber security

Cyber and data security should be the primary concern of online and e-commerce businesses. Sensitive customer data makes e-commerce businesses one of the main targets for cyber attacks and puts even greater pressure on these businesses to comply with GDPR regulations.


Business interruption

Complete reliance on online operations makes e-commerce sellers more vulnerable to unexpected business interruption. Whether that’s a power cut that affects your servers, online account suspension or damage to your computers.


Product liability

A must-have for businesses that sell physical products (online or at an occasional pop-up or exhibition), product liability insurance protects you from claims of accidental damage as a result of your products.

Cover for e-commerce businesses and online retailers

Cyber insurance

Cyber insurance is one of the most important covers for e-commerce platforms and businesses that sell their products online. It protects sellers from claims arising from cyber and data liability as well as provides a vital support system if you experience a security breach. Our cyber insurance is a truly innovative product designed with digital businesses in mind. We offer a number of extensions to the policy, such as media liability which protects content that you publish online and an award-winning breach response package with legal, PR and IT forensic support - all of this comes with this cover as standard, without additional fees.

Public and product liability insurance

One of the essential covers for any type of business is public liability, this cover will protect you against claims of accidental injury or property damage. If you occasionally do photoshoots for your e-commerce business, participate in fairs, exhibitions or pop-up shops, this cover is often required by organisers. Our product liability cover, which comes as standard, will protect you if a third party is injured because of your products or if it causes accidental property damage.

Employers' liability insurance

Employers' liability (EL) cover is a legal requirement for UK companies, even if you employ temporary or part-time staff. It includes protection for teams who work from home or travel for business anywhere in the world.

Contents and equipment insurance

Contents and equipment insurance protects your essential equipment, office furniture, documents and cash from theft and damage. Our insurance even covers you if you’re working from a co-working space and protects your kit when you take it anywhere in the world, for up to 90 days.

Directors and officers insurance

If you have external shareholders you should consider D&O insurance. It will protect personal liability of your directors and senior management team for a whole range of issues, from breaching health and safety laws to misrepresentations in a pitch deck, or errors in financial reporting.

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Authorised by the FCA

The FCA supervises UK financial services firms to protect consumers. We are directly authorised and regulated by the FCA and our Firm Reference Number is 656459. These details can be confirmed on the Financial Services Register at or by calling the FCA on 0845 606 1234.